International Business Basics: Learn What You Need In 2 Hours

International Business Basics: Learn What You Need in 2 Hours

Importing, exporting, buying or selling parts and services‚ businesses of all kinds, including start-ups and small businesses, are becoming more active outside their home countries--often by necessity.

If you want to take your business global, you must do your homework, get advice, make connections, and be aware--and wary--of the risks you face. Every element in your original business plan will need to be reconsidered as you target international markets.

International Business Basics, the sixth title in the best-selling Crash Course for Entrepreneurs series, gives you the vital information and insights you need to:

• Learn about cultural issues
• Successfully enter new markets
• Ensure you get paid and are protected
• Make the most of support from trade and governmental agencies
• Secure funding
• Deal with real estate and logistics
• Capitalize on immigration trends
• Manage at a distance
• Open your mind to being flexible, creative, and resourceful in the face of sometimes puzzling and ever-changing challenges

Learn from the successes and mistakes of these serial entrepreneurs who have real-world experience in many diverse countries and business sectors. International Business Basics will reduce your learning curve and help you succeed, even in your first stages!

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